And, YES! you should earn bundles of money. You know your stuff. You’ve been around a while. Being a professional online mentor is a natural for you. How much can you earn? Well, one woman I know charges $30,000 per year per client. For that fee they get prompt personal access to her advice every single day of the year. If that sounds annoying to you, just image how much money she is making with only ten clients, and this woman is not the most expensive mentor in the market. And that, too, is the biggest drawback, i.e., the...Read More
Category: Solo Biz Planning
An online fund raising pro is the one who knows the intricacies of those incredible online fund raising services. These services would have you believe that everyone who posts on their site ends up raising lots of money. That is so Not True. The truth is that a tiny fraction of those who post actually raise funding, and very few raise as much as they originally intended. The truth is that there are a whole lot of scammers who know this. These scammers try every way imaginable to separate the money from the entrepreneur, with promises and schemes that...Read More
Whether I use the term “bookkeepers” or “accountants”, this applies equally to each kind of small business service provider. And that’s the first lesson: most people don’t know the difference between a bookkeeper and an accountant. That is the very first thing that you will have to teach them. And the very first thing that I will tell you is: Shout out your strength. Put it up there in the header of your website or blog. Don’t make people search for what you do, or read through your whole bio to identify your credentials. Know what it is that...Read More
What do you do with a great piece of art, a book cover or a logo? Well, don’t let it get away. TURN IT INTO A REAL BOOK, hardcover or soft or Kindle Once in a while, you’ve just got the cover before the book. Hey, it happens. Take the cover for LET’S TANGO. I have actually used it twice. I love the tango image, and I love the message, i.e., Let’s work together to make something spectacular. This particular book is not for sale; it is part of the From Passion to Prosperity Master Class. However, if you...Read More
The hardest part about selling online, especially for creative people, is simple: It is that dastardly word . (It feels like a sobering Halloween squeal should come in here. Creative people are good people. I like creative people. I also know a lot of them don’t do a terrific job of SE**ING. (Yeah, it is a dirty word in many ports.) If you think SE**ING is tough, you NEED to be online. It is a whole new world of sales online. Selling online is a whole lot different than selling at an art show. At an art show, you...Read More
Creating and growing a small business funding source may be a lot closer than you think. The time has come for women who know small business to step up and take on the Community Public Offering initiative. For decades we’ve said that we don’t have access to enough capital to make our businesses succeed. Well, that can change. It may not be easy, but it is indeed possible. We all know what Wall Street investment is like. Simply put your money into a stock or fund and sit back. Hopefully you will make some money. And we know what...Read More
You’ve got a glorious name. Why change it? Why even think about using a pseudonym? I’m nobody. Who are you? Are you nobody too? Do you recall that wonderful little poem by Emily Dickinson? Would Emily be as famous if her name had been “Daisy Scarecrow”? or “Marguerite d’Artagnia Dickson”? Probably. But she is Emily Dickinson. You and I are fish of a different color. In the world of business and art and poetry it does matter whether you choose to call yourself “Elizabeth” or “Betsy” or “Liz”, or go by your middle name “Rosalind” or “Rosie”, or drop...Read More
Gosh, we’ve all thought about writing professionally from time to time, and learning how to be a professional blogger sounds like a pretty good gig. Sometimes it really can be a great gig; and sometimes it is just a dud. In truth, there is a lot to commend becoming a professional blogger. For starters, it is a job you can take anywhere. If you move a lot, or travel a lot, this may be a natural for you. And it offers all the independence you could want. You can work your own hours, no matter what hours those are,...Read More
Damn it. Scams abound. Sometimes it seems the only way to secure a legitimate home based business is to create it yourself, and even then there are massive pitfalls. It is a wicked world out there. And that’s the truth. I hate to admit it, but I still get pulled into scams from time to time. So many promises. So many guarantees. So little return. It’s enough to make a grown woman cry. The Golden Rules For Identifying Legitimate Home Based Business Ideas I have two Golden Rules. If you’ve ever been caught in a scam, or if you...Read More
You know it. And you know you know it. So take your consulting business homeward, and go pro. I have, and my only regret is that I didn’t do it sooner. There are slews of reasons why going pro with your consulting business at home is simply a great idea. For instance … (1) A Home Consulting Business Can Be A Quick Starter A few years ago I started a business as an online coach. I helped people set up money making websites of their own. Within 48 hours of the site going live, I had my first $3,000...Read More
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