My love affair with journaling started with a blank journal that Oprah sent me. I think it was for an online meditation series, but the journal arrived long after the meditation series was over. “Mmmmm,” I recall thinking. “Whatever shall I do with this?” It was a nice journal, much too nice for my modest thoughts, and I was much too busy to do that journaling thing-y anyhow. So it sat on my bookshelf for many months. Then one day I took it with me when I went for a walk in the woods, and my poetry life came...Read More
Category: Creative Biz
As with many lovely things in life, umbrellas came to me rather serendipitously. A few years ago I was wandering through the Embarcadero Center in San Francisco, truly one of the great small shop meccas of the country, when I chanced upon a whole store of umbrellas. Not so much as a single rain coat, but hundreds of umbrellas. I was in awe. I owned several umbrellas of course — a couple of black ones, and a red one. But I had never owned one with Monet’s “Water Lilies” or white clouds skipping over a rich blue sky. I...Read More
For those with true sewing skills, caftans are not difficult to create, and one size pretty much fits all. I once had a dream of opening a “butterfly caftan shop” in Pacific Grove, California, where the monarchs come to rest each year. I had the business all planned out. Each caftan I created would be named after a particular butterfly, and there are thousands of butterflies to choose from. Each tag would have a picture of the real butterfly, with a bit of information about it. What a wonderful caftan collection it was going to be! Blues and golds...Read More
This is the perfect business for the fashionista who travels: clothes for that Caribbean cruise, or for the Alaskan cruise, or the Mediterranean cruise. This idea comes to mind because I once again stepped into a local store with my favorite saleswoman, Lindy. Lindy just knows Style. She just knows what goes with what, and what looks good on me. And she really knows how to dress for a cruise. I watched her one day as she sold nearly twenty pieces to a woman going on a cruise. It was all mix and match. It all packed easily. And...Read More
Sometimes you just need to let the kid in your heart shine. Such a time is when I think of carousels. Oh the magical rides at the boardwalk when I struggled to reach for the brass ring. And I got a small carousel music box when I was about ten. I played it and played it, and danced around it too. I only shared it with very special friends since it was such a special gift. I wouldn’t be at all surprised if you have a magical memory or two of carousel rides yourself. Creating a business around carousels...Read More
Go … frolic! Or soak to your heart’s content in soooooothing silky organic bubble bath. This is a product that you can create, one you can really make your own. Years ago when I was a librarian I got hold of a brand new book stuffed with ideas on how to make your own soaps, bubble bath, bath salts, rosewater and bunches of other goodies. I got so carried away with it that I did up a big batch of rosewater, created labels and gave them as gifts to all my friends. They loved it. I loved giving it. ...Read More
Fairies have burst online in a big, big way. And it is not just your traditional fairies. There are new fairies, fairies I have never heard of before. The image is of “Punky”, my steampunk fairy. I didn’t know there was such a creature until I got one as a gift. I’ve actually been tuned into fairies lately because I have a captivating statue of the Goddess Brigid. Brigid had fairies under her protection, as well as a number of other wonderful things. So I have been on the outlook for special fairies to give my Brigid a bit...Read More
What do you do with a great piece of art, a book cover or a logo? Well, don’t let it get away. TURN IT INTO A REAL BOOK, hardcover or soft or Kindle Once in a while, you’ve just got the cover before the book. Hey, it happens. Take the cover for LET’S TANGO. I have actually used it twice. I love the tango image, and I love the message, i.e., Let’s work together to make something spectacular. This particular book is not for sale; it is part of the From Passion to Prosperity Master Class. However, if you...Read More
Teddy bears are HUGE online. Huge teddy bears are even HUGE-ER online. When we add in lions and tigers, well, the market just explodes. I don’t know what children did before they had teddy bears, and soft plush lions and tigers and dinosaurs. I guess they had dolls, which is really nice. But just imagine a huge teddy bear. How excited would you have been receiving one of these from a UPS truck when you were kid? Maybe one that said, “To Jenny, from Gram, with love”? And we can’t stop at teddy bears. Above is Kingsley, my lion. ...Read More
The hardest part about selling online, especially for creative people, is simple: It is that dastardly word . (It feels like a sobering Halloween squeal should come in here. Creative people are good people. I like creative people. I also know a lot of them don’t do a terrific job of SE**ING. (Yeah, it is a dirty word in many ports.) If you think SE**ING is tough, you NEED to be online. It is a whole new world of sales online. Selling online is a whole lot different than selling at an art show. At an art show, you...Read More
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